Callista focusses on Being bold, curious, emotional, romantic or strong are the things that make you a unique individual. They are the different colors in you, so own them! This is how you accept yourself as you are. Now is the time where self-expression comes into play and we are here for you; your #bestie in beauty.

Elegant Touch, the UK’s leading nail-care brand, is present in over 40 countries overseas and this grows year-on-year. It trades with major drug, beauty and fashion chains with over 20,000 retail customers across the world.

The multi-award winning brand has been at the forefront of beauty, style and glamour for more than 30 years, bringing you the hottest ground-breaking products.

Eylure is the world’s favorite eyelash brand! Established in 1947 in the UK, Eylure is the creator of most of the major innovations in the eyelash category – including double lashes – and the pioneer of licensing in the false lash category.

More than 65 years in the lash market has given Eylure an extraordinary insight into the category. The sheer wealth of their experience makes Eylure an innately trustworthy brand.

Eylure is passionate in its pursuit of good quality – from always making sure its handmade lashes are perfectly finished, to using the best, long lasting glue and accessories that stand up to consumer expectations, the brand is always adhering to the highest possible standards. All Eylure lashes are handmade, 100% natural and each style is reusable.

Flormar, a brand with Turkish heritage and European origins, has established itself as a master of color, providing women with high-performance makeup at affordable prices. With a remarkable 70 years of expertise in the beauty industry, Flormar holds the position of market leader not only in Turkey but also in over 70 countries worldwide.

In 2012, Flormar became part of Group Rocher, a development that further strengthened its position and allowed the brand to benefit from the collective resources and knowledge within the group.

Within the United Arab Emirates (UAE), Flormar has created a significant presence with 22 stores and 3 kiosks. The brand has gained widespread popularity among makeup enthusiasts, offering a diverse range of products catering to lips, eyes, face, and nails. Flormar stores are designed to be interactive, inspiring, and filled with vibrant colors, providing an exceptional shopping experience that appeals to all consumers.

Flormar, a brand with Turkish heritage and European origins, has established itself as a master of color, providing women with high-performance makeup at affordable prices. With a remarkable 70 years of expertise in the beauty industry, Flormar holds the position of market leader not only in Turkey but also in over 70 countries worldwide.

In 2012, Flormar became part of Group Rocher, a development that further strengthened its position and allowed the brand to benefit from the collective resources and knowledge within the group.

Within the United Arab Emirates (UAE), Flormar has created a significant presence with 22 stores and 3 kiosks. The brand has gained widespread popularity among makeup enthusiasts, offering a diverse range of products catering to lips, eyes, face, and nails. Flormar stores are designed to be interactive, inspiring, and filled with vibrant colors, providing an exceptional shopping experience that appeals to all consumers.